PERSONALLY AFFECTED

We empower patients!

Giving patients and their healthcare pros the services to obtain drugs not available in their market.

CRITARION is a rapidly growing pharmaceutical service company. Globally, we help patients and their healthcare professionals to obtain drugs not available in their country concerned, and offer solutions to pharma industry to make their drugs accessible where they are needed. Our field of operation is not just information about drugs available, but also includes Managed Access Programs (MAP), Unlicensed Medicines Access (UMA), and Clinical Trial Sourcing (CTS). Our goal is to close the gap between the necessity of drugs here and the availability there. We set-up first global pharmaceutical knowledge and e-commerce platform to easily identify the best treatment options and potential sources for a given pharmaceutical need specified by you given CRITERIA. 

Joerg "George" a serial entrepreneur (co-)founded Querentes, Index Healthcare, Evermeds. He launched  CRITARION's services when a family member in the US was personally affected. George has been involved with the business affairs for more than 2 decades holding senior positions with pharmaceutical producers and pan-European pharmaceutical distributors. He has a professional education as a banker and also holds a diploma from the University of Hamburg and Master degree in business administration from WHU - Otto Beisheim School of Mangement, Kellogg School of Management/Northwestern University, Evanston, IL. He promotes services in The Americas. George is married with two sons and a daughter.

Marcel joined CRITARION in 2016. He brings with him over 10 years of commercial, strategic, operational and marketing experience. Gaining deep understanding of European markets and drug distribution in senior positions with Celesio AG (member of McKesson Corporation) he received his diploma and his PhD in Economics from the University of Hohenheim, Germany and is driving the business development for Europe. Marcel is married with two sons.

We are dedicated to understand and fulfill our customers' needs. These needs are as diverse as our customer base, which includes pharma industry, wholesalers, pharmacies, hospitals, physicians, patients and insurance companies. We are proud of having a team of specialists in the world's pharmaceutical markets who speak and understand the language of our customers.